Jennifer Love Hewitt partnersÊwith Hanes in new ads "supporting" the All-Over Comfort Bra with ComfortSoft(r) Straps. Debuting March 1, the ads show that Jennifer, a glamorous star, struggles with slipping straps and pinching bras, and like most women, wants a comfortable solution. The TV, print and online campaign features an interactive "Bra Toss" game and behind-the-scenes footage at www.hanes.com/photoshoot. The Hanes All-Over Comfort Bra is available at select retailers and online at www.Hanes.com. (Feature Photo Service)
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